Hey CA girl, Like you I been married slightly over 10 years, we also ahve three children.
Both my wife and I work and have fulltime jobs that are demanding. Plus I coach two of our Children's Soccer teams, we run Girl scouts at our house, Plus I am our HOA president, plus we are the neighborhood "hang out" for the children.
So we are very busy people...
But my wife can not walk by me without me touching her in some way, you see I am the Needy one, I need the touching, the physical love. But I take charge of it. I will grab her tush or chest, I will "corner her" and make out with her, while the kids are in the other room. I will make comments in her ear, naughty comments at that. But the point is, I do not wait for her to do it, not her style, even though sometimes she does it, but after 10 years she has grown accustom to me doing it, and if i Do NOT do it, she asks what is wrong?
I mean when we were first dating she was "no PDA" no public display of affection.....that didn't last long, I am very persistent.
But anyway, my advice is...YOU DO IT! you grab his tush, you whisper naughty thought's in his ear at the point where he knows you can't do anything, Say like you have guests over, your in the kitchen with him, you lean over and whisper into his ear, " I really wish we could go upstairs right now so I could **** your brains out" maybe nibble on the ear, give a wink. while you know nothing can happen...in his mind the "wheels will start turning" in his brain until he can hardly wait until he get's you upstairs.
Wear suggestive clothing when it is just you and him home, You need to be the "spark" trust me there are many times where my wife can be on the PC, and I can walk up behind her and kiss her neck, and whisper something.....next thing I know we are heaing upstairs for a quickie.
So that is what I suggest, you take control and do some little things that will spice it up. Walk by him and grab his manhood, say something like, "Hmmmm yummy I would like to lick it"
Something you would never say normally, buy some whip cream, pull it out of the fridge, pull it out one night and causual say to your hubby...So you want to go upstairs and lick this off of me?
Again if your not getting what you want, be suggestive, and just "telling him" you need more will not work, My wife will not initate (sp?) sex, it has to come from me, it is just not in her nature, luckily I am ver suggestive all the time and it has grown on her, so once in a blue moon when she is horny, she will do the same thing to me, which works out in her favor everytime.
Best of luck, communitcating is great, but sometimes you ahve to take the bull by the horns and take control.